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As Vice President of Marketing for Corus Television,
Susan Schaefer is responsible for brand development and marketing
strategies for Corus specialty television services including W Network,
CosmopolitanTV, YTV, Discovery Kids, Treehouse, Movie Central and
Scream. Schaefer oversees all integrated consumer communications,
brand research, brand extensions and trade marketing.
A highly experienced marketer, she oversaw the successful
re-branding of W Network and the re-branding of Movie Central, Western
Canadas premium television service. Before joining YTV in
1998, Ms. Schaefer was
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Director of Marketing with Cadbury Chocolate Canada.
She received an MBA from the University of Western Ontario.
Schaefer is a member of the Marketing Advisory Committee
for the Toronto International Film Festival, a Board Member for
Rethink Breast Cancer and has recently joined the Board of Lake
Ontario Waterkeeper. She is an avid filmgoer, loves to travel, play
tennis and ski.
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