Leif Edvinsson is currently Professor of Intellectual Capital, University of Lund. He has served as Corporate Director for Intellectual Capital, Skanida AFS. He is the founder and CEO of UNIC - Universal Networking Intellectual Capital AB. Originating his studies at Enkoping, Uppsala and the University of Lund, he received his Master of Business Administration from University of Berkley, California. He serves as a Member of the Board of Trustees for Brain Trust, which in 1998 awarded him the "Brain of the Year". Most recently, he was listed among the top 20 Most Admired Knowledge Leaders in the World.

Mr. Edvinsson is a well-recognized keynote speaker in the most influential global seminars and conferences at Harvard Business School, Stanford, London School of Economics, INSEAD, HHS< HHG, University of Stockholm, University of Lund, American Marketing Association, Conference Board, USA, Business Intelligence and Economist.

He is the author of several articles and books, most notably Intellectual Capital: Realizing Your Company's True Value by Finding its Hidden Brainpower (1997) and his new release - Corporate Longitude: Navigating the Knowledge Economy (2002). He is well known and cited in the knowledge literature for his ground-breaking series of Intellectual Capital Supplements to the Annual Reports with titles such as Human Capital in Transformation, Intelligent Enterprising, Customer Value, Power of Innovation, Value-Creating Processes, Renewal & Development Intellectual Capital, Visualizing Intellectual Capital. He has produced CDs on Visualizing IC and Futurizing.

He initiated a Coalition of Service Industries, Sweden. He has served as Special Advisor to the Swedish Cabinet on Service Trade, as well as Impact on Digital Economy. He produced the first national Intellectual Capital (IC) Report for Sweden and has helped advise similar projects in other countries, such as Israel and Denmark.